Music

Check out the Behind The Scenes cut of Fat Joe's newest video ‘Cookin’ ft. Remy Ma and French Montana! Filmed in Dubai, the crew takes their skills to the desert and shows us some insight into what was involved to execute this masterpiece. Fans can see the team keeping hydrated and fresh throughout the filming process, with our very own Hype Energy.

Bronx rappers Fat Joe and Remy Ma, have released their new video ‘Cookin’, taken from their joint album, ‘Plata O Plomo’. The desert themed track, which is directed by Eif Rivera, features famous rappers French Montana and RySoValid. Check out the video and watch Fat Joe cruising Dubai's desert and living the 'Hype' life!

Last Friday Rae Sremmurd released their full album and fresh off their track, is the new music video for 'Start a Party'. Check out Hype in the wildest party yet, as the brothers show us their crazy antics!

Check out the new song ‘Where You Been’, by American rapper Wash, ft. Kevin Gates. Wash was signed to Interscope Records in 2014 and has been rising in the music industry since. Wash starts the video off by getting geared up for an evening of thrills, by sipping on a can of Hype Energy.. now the party has begun! See the video below and feel the Hype experience.

PlayStation, Xbox, Nintendo, Activision, Electronic Arts, Blizzard, UBISOFT, Konami, Google, Microsoft, Creative SoundBlaster, Epsilon eSports, Hype Energy...

These are some of the brands attending Gamescom 2016, the world‘s largest event for interactive entertainment and the international platform for business and new products of the computer and video game industry. Hype Energy will be joining a very international mix of exhibitors, visitors and press, along with their partners and friends Epsilon eSports and Creative SoundBlaster. All of them will have the chance to taste Hype Energy's outstanding products during 5 days of jaw-dropping indoor and outdoor performances, sensational live acts and the newest highlights from the gaming world. Make sure to join Hype_Energy on Snapchat for exclusive behind the scenes footage of brand new games, prototypes, consoles, new projects and much more. We hope to see you there! Come and join us at hall 10.1 - booth C072 D072