Hype Energy is excited to announce the latest addition to its premium energy drinks range.
Tropical Punch and Cherry Punch
Tropical Punch
Indulge in tropical temptation bursting with energy. An intensified taste experience with fruit juice, caffeine, five vitamins and taurine to deliver maximum energy. With a premium, refined flavor and an incredible attention to detail, our brand new Twisted line up packs a punch with maximum flavor and mouth watering refreshment. Serve chilled.
Cherry Punch
Add a Twist to your routine and savor the sweet, summer taste of Twisted Cherry Punch. A sweet cherry flavor refined through added fruit juice. Its unique blend is strengthened with five vitamins, caffeine and taurine to provide maximum energy with no compromise on taste. Serve chilled.
Abu Dhabi Launch
Amidst the glitz and glamour of the F1 finale in Abu Dhabi, Hype Energy launched its brand new Twisted line up. Overlooking the track and surrounding marina from the Sahara Force India F1 team rooftop terrace, we were joined by a host of guests including Sahara Force India drivers Sergio Perez and Esteban Ocon, team officials, journalists & media from all over the world, fellow sponsors and YouTube star Ben Daly (Tiametmarduk).

Esteban Ocon and Sergio Perez create Hype Twisted Cocktails

The Sahara Force India F1 Team drivers enjoy their Hype Twisted Cocktails

Esteban Ocon and Sergio Perez are joined by Hype Energy CEO, Bertrand Gachot.
Twisted In Action
Our ambassadors have already tried Twisted, and they love it as much as we do. Take a look at some of our athletes and sponsors with our bold Twisted can designs.
Esteban Ocon, Sahara Force India F1 team Driver
Sergio Perez, Sahara Force India F1 team Driver

Nicolas Vargas, 2016 Chilean National Surf Champion

Sofya Zhuk, Wimbledon Juniors 2015 Tennis Champion

Van Amersfoort Racing, European Formula 3, ADAC Formula 4 and Italian Formula 4 Racing Team

After a deserved break and fresh from a record breaking season, a solid double points finish with striking new livery set the foundations for another strong year for the Sahara Force India F1 team.
With both drivers making up positions from out of the points, the weekend confirmed the solid race pace and raw potential of the VJM10.


Internationally renowned as the lifestyle energy drinks brand, Hype Energy drinks sales and marketing representatives were on-site to share their upcoming endeavours with F1’s Sahara Force India team, top music celebrities and urban sports; as well as the newest innovations and drinks to introduce to the FMCG beverage market.
“Gulfood always presents a unique opportunity to display our full product range to a highly-focused trade audience seeking new flavours and innovative sugar-free and low calorie products that meet consumers’ changing preferences. Following a very successful show last year, our targets for Gulfood 2017 were to work with new distributors with an international network of major retailers and expand to new high potential growth markets,” said Bertrand Gachot, CEO of Hype Energy drinks.
Hype Energy’s sales forecast for 2017 is a minimum of 200 million cans, a 25 percent increase from 2016. The global soft drinks market is expected to grow at a rate of 2.4 percent worldwide this year, while the Middle Eastern and Asian markets are predicted to expand by 4.3 percent over the next five years, showing immense opportunities and avenues for growth for Hype Energy.
The new design features the official Sahara Force India F1 Team logo, along with the names, racing numbers and signatures of the 2016 team's drivers Nico Hülkenberg and Sergio Pérez.
